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About

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What makes me suited to B2B Tech

My superpower is that I can take complex subjects and make them easy for people to understand.

 

With a degree in Engineering & Business management and my past experiences as a math teacher and working in a tech startup, I have developed this unique skill.

This translates well into the copy that I produce because I’m able to grasp what your technical offering is, identify the key parts, and get your audience to visualize how these features can benefit them.

Training from the American Writers & Artists Institute ‘AWAI’ allows me to apply the skills gained from previous jobs to a wide array of copywriting projects for B2B companies like yours.
 
My most stand out qualification is the ‘B2B writing apprentice’ taught by renowned copywriter Steve Slaunwhite.
 

"I highly recommend him to anyone looking to revitalize their social media, build an online community or strengthen their personal brand!”

Venandah Madanhi, Talk About

“I had the pleasure of working with Yosi Brako when I was building my first company. He advised on copy, website structure, social media posts and ways to diversify our technological reach.

 

Yosi is fun, reliable and most importantly, responsive. At times building our website landing page or whiteboard animations required a lot of brain storming, Yosi was the perfect partner for these processes.

 

From idea generation, demonstrations or revising iterations, Yosi was a safe pair of hands and ensured ideas where started and executed with excellence.

 

I highly recommend him to anyone looking to revitalize their social media, build an online community or strengthen their personal brand!”  

My background

My love of copywriting began when I launched a dropshipping business right after leaving university. Although I didn’t realize what I was doing was copywriting at the time, I learned foundational skills such as facebook ads, landing pages and writing product pages that still serve me today.

What I discovered was that I loved to learn about different types of audiences, what makes them tick and how to create a marketing message that would get them to follow your call to action.

During the pandemic I joined a tech startup ‘Talk About’, here I really immersed myself in marketing and learned how to craft messages that are tailored for B2B and B2C audiences. I gained experience in social media management, website and landing page development, video scripts and more.

I used my experiences in marketing to launch a math tutoring business. However, my passion for marketing led me to getting training and qualifications with the American Writers & Artists Institute ‘AWAI’ and becoming a full time freelance B2B copywriter.
 

Are you looking for a copywriter who can

  • Produce high converting content for leads at any stage of the customer journey.

  • Take stress away from your marketing team by producing quality work while meeting deadlines.

  • Create content that cuts through the noise by using an engaging and conversational tone that still matches your brand voice.

  • Make complicated technical solutions sound simple and get your prospects to visualize how they can benefit them.

 

Then you're in the right place

I’d love to hear how I could help you achieve your marketing goals

Let’s get in Touch

I’d love to hear how I could help you achieve your marketing goals

Send me a message and I’ll get back in touch with you within 24 hours

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